Display First Adsense Ads

Getting the code

The adsense code is a javascript code you copy and paste into your pages. Javascript is easier to implement than PHP code or any server side code because any page, be it dynamic or static (in plain HTML), can execute it on the client's browser.

Once you have logged into your account and created your ads, the last step of the creation process automatically generates the javascript code for you. When you click the frame displaying the code, it is automatically selected and you can copy it.

Insertion the code

Now that you have the code, the next step is to open you webeditor or log into your blog / CMS... administration interface to insert the javascript code in the page's code. Please be very carefull not to paste it in your editor because it will be interpreted as plain text and won't execute on browsers.

This means you need to access the HTML code of your page. To do so using a popular webeditor like Dreamweaver, you just open the page you want and click the "Code" button to see the HTML code. Scroll to the desired line and paste your code there. To make sur your implementation is good, the code entred will be invisble when you get back to the WYSIWYG editor.

How To Create Chanels?

Once you will have created and customized your ads, you will be offered the possibility to create channels. Channels are used to track the performance of a specific ad / link unit.

As you can see, you can either assign an existing channel to the unit you are about to create or create a new channel.

To assign an existing channel, just click the "Add" link beside it.

If none of the existing channels suits you, click on the link called "Add new channel" (just below the box). An input box will pop up and you will be able to type in the name you want to give to the channel. Click OK so the channel is automatically added to you channel list. It will also be assigned to the unit you are creating.

If you want to remove a channel you have assigned to the ad, just click the link called "Remove" shown beside it.

Once you have added the channels you want, just click the "continue" button to get your code.

For a comprehensive case study on how channel can be used to track performance and make decisions that will improve your earning, read this article.

How Do I Create And Customize My Ads?

To start creating an AdSense ad unit, you need to be logged into your AdSense account. If you do not already have an AdSense account, you can apply from this page.

Once you are logged in, click on the "AdSense setup" tab and choose a product as shown below.

You will probably want to start by AdSense for content. On the next screen you will be asked to choose between ad units and link units. We will use the default options. (for more details on how to choose suitable AdSense products, please reffer to our advertising strategy guide).

On the next screen you will be able to customize your ads, by choosing the ad format and the colors as shown below.

When you are done, click the "continue" button and you will be able to get your Javascript code. This code has to be insered (copy and paste) in every page's HTML you want AdSense ads to be displayed on.

The Adsense Basic Formula

the formula

AdSense revenue is based on a very simple formula you aught to know by heart :

Revenue = Traffic x click Through Rate x Average Revenue per click

This is also called The AdSense Business Model.

Revenue

This is the result of the formula, the amount of money that goes into you pocket.

Traffic

In this context, traffic is the number of times a google ad is displayed on your website for the considered period of time. If your pages are seen 10.000 times during a month, your traffic is then 10.000 provided you place adsense ads on all your pages. To get 10.000 page impressions a month you can, for example, have 5.000 visitors viewing an average 2 pages per visitor or 8.000 visitors viewing 1,25 pages per visitor...

Please note that google can also show "public service" ads that are not taken into account which will reduce you traffic.

click through rate (CTR)

CTR is how many clicks you get out of 1 (one) page impression. It is generally close to 1% or 2%. A CTR of 3% means that a traffic of 10.000 resulted in 300 clicks.

CTR indicates how well the ads are doing, of course the higher the better but do not dream of a 30% CTR!

Average Revenue per click

As the phrase indicates, this is the amount of money Google pays you (in average) for every click. It can be 5 cents, 20 cents or many dollars.

The process that determines the revenue per click is complexe and will be discussed in other articles.

AdSense Application Guidelines

If you have more than one website or blog, apply using the "best" one. Once you get accepted for one website you can use adsense on all your other sites and blogs!

Do not apply with unfinished websites (containing pages "in construction", "coming soon"...), although you might be accepted in the program it is useless taking risks as an unfinished website will never get you any money so wait for it to be finished.

Adsense is based on content (text), so keep in mind that a minimum text is required in all your pages (avoid excessive flash and images).

For a website to be accepted it is commonly accepted that a minimum of 20 pages is often enough. For a blog, we think that a 2 months old blog has serious chances provided you post frequently.

Certain contents are prohibited. If you are running a website with pornographic content, do not try to apply for an adsense account. Here is a complete list of what Google does not accept :

Excessive profanity

Violence, racial intolerance, or advocate against any individual, group, or organsation

Hacking/cracking content

Illicit drugs and drug paraphernalia

Pornography, adult, or mature content

Gambling or casino-related content

Excessive advertising

Any other content that promotes illegal activity or infringes on the legal rights of others

Pop-ups, pop-unders or exit windows that interfere with site navigation

Excessive, repetitive, or irrelevant keywords in the content or code of web pages

Deceptive or manipulative content or construction to improve your site's search engine ranking, e.g., your site's PageRank

Incentives (monetary or point-based) to users or third-party beneficiaries for online activity including, but not limited to, clicking on ads or links, performing searches, surfing websites, reading emails, or completing surveys

Sales or promotion of certain weapons, such as firearms, ammunition, balisongs, butterfly knives, and brass knuckles

Sales or promotion of beer or hard alcohol, tobacco or tobacco-related products, prescription drugs, products that are replicas or imitations of designer goods

The program is only accessible to men and women older than 18 years. So if you are younger, you can either wait for some months and keep building your site's content and popularity or use someone else's identity keeping in mind that you could run into truble if your business does particularly well.

Is your website usable ? Does it have a functionning menu, well layed out pages, interesting content... you wouldn't expect advertisers to put their ads on websites you wouldn't trust yourself!

Applying for an AdSense Account

Applying for an AdSense publisher account isn't hard. Just go to http://www.google.com/adsense/

You will see the following page and you will need to click on the "Sign up now " button as shown bellow.

Next, fill in the form you will be shown and click the "Submit information" button at the bottom of the page. Keep in mind that some of the information you will provide here won't be editable so be carreful not to make the slightest mistake (read and read your application form again before submitting).

Here are two things you should pay attention to when applying for your adsense publisher account:

- Contact information is crucial because all your payments will be blocked untill you enter a secret code you will be mailled to the address you provide. Wrong address means NO payment ! In this section, payee name (generally your name) and country won't be editable.

- Product selection : check both options (I don't know why they give this choice)

The next page confirms the information you entered and asks if you already have a Google account. If you use another Google service like Blogger, Adwords... then check the first option. If not, check the second one and go on by creating a new Google account.

Google will then confirm that your application has been successful.

Wait for 1 or 2 days and you will receive the follow up message in your mailbox. If you are accepted, you will be able to log in to your AdSense account and start showing ads on your website / blog.

What is Adsense?

Google defines its AdSense program as a fast and easy way for website publishers of all sizes to display relevant Google ads on their website's content pages and earn money"

Let's have an in depth look at each important word in this definition:

Fast

To enable AdSense ads, you just need to insert a few lines on your pages' HTML code. This code is generated via a user friendly interface and no technical knowledge is needed to achieve this task.

Easy

AdSense is different from other advertising programs that require a day to day management (selecting advertisers, negotiating payments, managing display of banners...). In fact, AdSense is highly automated and once it is set up - the code is inserted - you have nothing else to do.

Website publishers of all sizes

This sentence refers to websites and blogs. This is important because some other advertising programs won't accept you as a publisher unless you have a website (not a blog) and a minimum size very few personal websites will ever reach (500.000 monthly pages views for example).

Moreover, AdSense isn't only suitable for blogs and small personal websites, it has been designed with small size publishers in mind which I find is a very good choice because this segment had no real alternative.

Relevant ads

This is undoubtedly the one feature that makes AdSense stand out of other advertising programs. AdSense relies on the Google search technology to "understand" what your pages are about and accordingly display ads that can be of interest to people who are reading them. As you might know, targetting is a key concept in successful advertising and Google has come up with a solution that makes your advertising often (if not always) very well targeted.

Earn money

Now that you have understood that AdSense is a great advertising program, why would you give Google space on your pages to display its ads? The answer is obvious : Google pays you every time someone CLICK on one of the ads you show. This is why AdSense is called a "Pay Per click" program. If you haven't implemented AdSense on your website / blog yet, I can imagine how excited you are about this program ! And you are absolutely right. AdSense will change the way you see the web. Let's see how you can start making money with adsense right now.

Tips for Avoiding Your AdSense Account Getting Banned by Google

I have seen quite a lot of AdSense publishers posted in different forums stating that their AdSense accounts were banned by Google due to fraudulent clicks. Most of these people claim that they are innocent and have never clicked on their on AdSense ads. So they have no idea why click fraud can occur on their AdSense accounts. The truth is click fraud can happen in several ways and not necessarily caused by the AdSense publisher himself/herself who accidentally clicked on his/her own AdSense.

Below are some of the tips to protect your AdSense account:

1) Do not use autosurf programs to promote your websites that contain AdSense. Autosurf programs can substantially increase your website traffic or hits, AdSense page view and ecpm but people who surf your site only to earn advertising credit or other type of incentives. So the traffic generated from autosurf programs aren't counted as real and thus against AdSense policies.

2) If possible, do not involve in any traffic exchange networks and programs. If you have join one or more programs or networks that can make you a steady AdSense commission, you should start worry about your AdSense account as this could mean that members of the program(s) were clicking each other AdSense ads all the while whether intentionally or unintentionally. As soon as Google detected a group of people were clicking each other AdSense, many of the members AdSense account in the program will be suspended. Also traffic exchange can be another mean to artificially generate tons of unreal website traffic or hits and boost up AdSense page view & ecpm and it is strictly prohibited by Google .

3) Do not join AdSense exchange networks. They are similar to traffic exchange programs except members are participate just for clicking each other AdSense. This should be a guaranteed way to be banned by Google.

4) Read all the Google AdSense policies at http://www.google.com/adsense to see whether you have against any policies and make the necessary modification.

5 Tips to Boost Your Adsense Revenue

Google AdSense program has made it easier for webmasters to make money through a website. Webmasters who run an AdSense campaign will display Google's contextual Ads relevant to the content of their sites and thus encouraging visitors to click the ads and earn money for each ad click.

However you will earn very little AdSense revenue if you don't know how to optimize your AdSense ads on your website. Here are some tips to increase your AdSense earning:

1. Focus on one Adsense ad format. The Large Rectangle (336X280) ad format seems to work better than other ad formats because this format tends to result in higher click through rates (CTR). Another reason is that the ads will look like normal web links that visitors use to click on them. It doesn't matter whether the visitors know that they are clicking AdSense ads or not, as long as there are clicking, you earn AdSense commission.

2. Create a custom palette for your ads. Select a color that matches your website's background. If your site's background is white both, the color of ad border and background should set to be white too. Also the color of the ad title should be similar to coloe of the links in your website. This is to make your AdSense ads look like it is part of the web pages. Again, this will boost AdSense CTR.

3. Don't place your AdSense ads at the bottom of your webpages because it is proven to be less effective. Displaying your AdSense ads at the bottom is like hiding your AdSense and thus leads to low CTR and AdSense revenue. Try to put them in the place where people can see them quickly. You will be amazed how the difference between AdSense locations can make when you see your earnings.

4. Try to place your AdSense ads near rich content as visitors main focus usually are your content. There are several ways to insert AdSense ads into your content and one of the ways is place your AdSense just after the end of your content.

5. Try to automate the insertion of your AdSense code into the webpages using SSI (or server side included). Ask your web administrator if your server supports SSI or not. How do you do it? Just save your AdSense code in a text file, name it as “AdSense text”, and upload it to the root directory of the web server. Then use SSI, call the code on other pages. This tip is a time saver especially for those who are using automatic page generators to generate pages on their website.

These are some of the tips that have worked well for some who want to generate hundreds and even thousands on their websites. There are other ways to optimize your AdSense that produce high CTR also. You can learn more tricks by reading in AdSense and webmaster forums.

4 Steps to Creating A Website Specifically to Earn AdSense Revenue

Building a website to earn Google AdSense advertising revenue has become a popular way to make extra money online nowadays. It is easier to earn AdSense income versus generating sales by selling products or services online. However it does involve works, time and money before you start earning from Adsense program. Below are the steps to creating a content website for earning AdSense revenue.

Step 1

Decide the content of your website. You can write a topic or subject related to your interest, hobbies or experience. You can also provide educational information and advice on your website if you are expert at something.

Step 2

Use a website builder to create your website. One of the easy-to-use website builders that can help you build a website is Bluevoda website builder. Bluevoda site builder allows users to build a website without technical knowledge. You don’t need to build your site from scratch. The trick is to use a free professional template provided by the site builder and then start adding your text and links to your website. You can add some graphics and pictures to make your site look nicer. After completing your website project, your next step is register a domain name and sign up for a hosting account to publish your website on the Internet.

Step 3

Join Google AdSense program. It will usually take several days for Google AdSense team to review and approve your site. If Google accepts your application. You can start learning how to generate AdSense code for inserting to your website to generate Adsense revenue. If your site rejected by Google, don’t get upset easily. Google will let you know the reasons of the rejection. You can fix the problems and reapply again.

Step 4

You need to drive targeted Visitors/Traffic to your website to generate Adsense revenue. The higher your website’s traffic the greater your Adsense earning will be. Below are some of the ways that can help you drive some traffic to your website in short period of time.

1) Use Per-per-click (PPC) advertising. The two most popular PPC search engines are Google and Yahoo. Google and Yahoo can deliver instant traffic to your website but it is costly to advertise on Google and Yahoo. There are other alternatives like Bidvertise.com and Clicksor.com which are cheaper to advertise with.

2) Introduce your site to your family and friends.

3) Write several articles with a link to your website on the resource box and submit them to article directories. You can find a list of article directories by going to Google and entering the search term 'article directory'.

4) Post messages on community forums with a link to your site on the signature of each message posted.

Overview

There are so many ways to make money on the internet and a lot of money to be made. Why shouldn't you be apart of that income? The answer is there is no reason why you shouldn't be apart of that income. Now I am not saying that it is easy to make hundreds of thousands of dollars from the internet even though some people are making that much. But, there is a lot of money out there and if you have a website or blog you should be getting your hands on some of it. It is not any easy task you need to put a lot of hard work into it and be devoted, but in the end it is worth it. There are many different ways to make money with your site from selling your stuff to advertising. This blog is going to give you information about all the different types of money making opportunities, so then you can make the decision on what method works best for you.